The World Cup brings the world together. For me, it merges my two passions: Soccer and Design. As the lead designer on the internal initiative, I had the opportunity to develop the branding for the 2026 DICK’S Sporting Goods World Cup campaign.
DICK’S Sporting Goods - Soccer’s Biggest Stage page design
https://www.dickssportinggoods.com/s/fan-shop/soccers-biggest-stage-2026
Cleat launch calendar design explorations
Team jersey launches featuring some of the game’s biggest stars
My earliest memory of the World Cup was USA94 with the USMNT rocking the adidas Denim - Excited to see how far Team USA and Captain America can go on home soil in 2026
Social post template utilizing soccer field patterns and team colors to bring each team’s identity to life